The Idea

Blanket with integrated refrigeration to regulate sleep temperature — ideal for hot sleepers, couples, people without A/C

Original Wording

a blanket fitted with a refrigerator system to regulate temperature for sleeping. Ideal for people without A/C, for those needing a weight to catch sleep, for couples wanting different temps

Target Persona

Hot sleepers, couples with different temp preferences, people without AC

Marketing Keywords

cooling blanket, temperature-regulating bedding, sleep cooling system, climate-controlled blanket